Brand activism, the good and the gross

Brand Activism is a key business trend I have been tracking with my work at Flux Trends. In essence, brand activism involves brands stepping outside of their corporate comfort-zone to confront a tricky social issue and take a public stance about what their brand stands for. A great example of brand activism in action comes … Continue reading Brand activism, the good and the gross

Is Elon Musk a Luddite?

It appears academia is split. The brightest minds of our time cannot agree whether Artificial Intelligence is the best thing to happen to humanity yet - or our worst nightmare. Mark Zuckerberg from Facebook is on the pro AI team. He is exacted about all the cool technology we will soon be playing with. Yey! … Continue reading Is Elon Musk a Luddite?