Pulp Non-Fiction

Pulp Non-Fiction is a weekly column I write for BizCommunity.com on business lessons from non-business books.

Permanent Solutions for Temporary Problems
Lessons from History for The Future
Fantasy Economics
Trash and Truth
Propoganda vs the People
From Postalgia to Purpose
From Cynical Crisis Capitalism to Brand Empathy
The Margin is in the Mess
To Mask or not to Mask
The Real Land of the Brave
It’s Time for Africa to Bet on Itself
Pizza, Sheep & Paperclips
Internet or Splinternet
Only Connect
Make Men & Women Desire You
It’s All Narrative
Be Careful What You Wish For
Train Naked
Stranger than Science Fiction
What Happens When The Machine Stops?
Beware Brand Hypocrisy
Who watches the watchmen?
Life and death of cities
Leaders lead
Amorality marketing
What gets measured gets managed
You will never kill your successor
Our digital double lives
The future of you
Wisdom of madness of crowds?
So you want a king?
Standing up in Flatland
An ideal customer
Things fall apart
Say what you mean
Leadership lessons from terrible people
Impossible conversations
Sex, drugs, and advertising
Plausible progress
Chicken and eggs
You’re only impressing yourself
Pyramid schemes
To stay or walk away
Conflicted
Why everyone is a futurist
Nothing lasts forever
Almost nearly perfect
Flip-flops, hot chicken, and other silly rules
Do your time.
The principle of optimism
Profit and principles
Someone to blame
Danger of dishonour
Big girl pants
Wanting what we are wanting
Part of the problem
Human beings or human resources?
Propoganda
Trust or control
Just ain’t so
Saltwater for thirst
Trust the experts
Imaginary empires
Pan Narans
On the contrary
True conspiracy

Better to have gone