Nudge

Nudge is a book about "Libertarian Paternalism" - in other words about manipulating people into making better choices that are in their best interests (according to some centralised authority anyway). Tautology aside, the book is a decent take on the more practical (or evil, depending on your point of view) applications of behavioural economics. The … Continue reading Nudge

Introducing “The Ethernet”

Trend analyst, Dion Chang of Flux Trends said that 2018 was the year of voice - the year that we reached "peak screen" and began to move from screen based internet to voice based internet. He was not wrong. Alexa, Siri and Google Home are now common place. Over 43 million US homes have access to … Continue reading Introducing “The Ethernet”