neo-serfom personal shares personal tokens

Trading personal futures – Discounting or investing in the future?

How much do you value yourself? Or, another question, how much do you value your present self compared to your future self? Most of us are based towards the present. We discount the future and over-value the present. This is not entirely unreasonable. Life is finite. We have no guarantees that we will even have … Continue reading Trading personal futures – Discounting or investing in the future?

Bronwyn williams futurist and trend analyst

Trend retrospective, a decade in the rearview mirror

At the end of last year, I was asked to write a few thoughts on the most important, most disruptive technological milestones for each year of the last decade that will continue to have an impact in the future of the decade to come. Here follows the original version of that article, before it was edited … Continue reading Trend retrospective, a decade in the rearview mirror

when reality becomes unstuck

Nothing is real, everything is possible

One of the big trends and socio-economic trajectories I'm focused on right now is the concept of how life is becoming untethered from reality. I'm not just talking about virtual / augmented reality and literal virtual escapism; and fake news and deep fakes either (although that's indeed an important part of it), rather I'm talking … Continue reading Nothing is real, everything is possible

read in 2019

2019 – A Year in Books

What I read in 2019, the comprehensive list. How to read this list: *  = Recommend ** = Really recommend NC = No comment (or, really, do not bother) RR = Re-read F = Fiction NF = Non-fiction If you trust my reading recommendations, I suggest you purchase a copy of whatever catches your eye … Continue reading 2019 – A Year in Books

the future starts NOW book with bronwyn williams futurist

The Future Starts Now

The choices we make today, as individuals, as businesses, and as societies ripple out all around us, amplifying over time. What will future generations – our children and our grandchildren (indeed, even our future selves, should we live long enough, as well we could)- make of the choices we are making on their behalf? The … Continue reading The Future Starts Now

deep fake history

Can we build a shared future without a shared past?

As deep fake technologies "improve", they now have the ability to manipulate the past as well as the future. We can no longer be sure that a historical document, photograph or even video footage has not been manipulated to change history (in ways not even Orwell's Big Brother could have imagined). Case in point, here … Continue reading Can we build a shared future without a shared past?

The True Believer

The true believer

Eric Hoffer was an American dock worker. An everyman. Not a rich man, not a man you would have noticed in the streets in the 1930s and 1940s. One of the nameless, voiceless masses we live and work with every day. But he was more than that. He was also a keen observer of human … Continue reading The true believer

ancient gods Wikimedia image new gods new religions

(A)I Am

When fallible human priests fail to fill the void, and reveal themselves to be more human than divine; we turn to man-made synthetic deities. Japan's robot priest confirms that we are looking for new gods for our new age - made in our own image, yet perfectly, and programmable. (And not all that different from … Continue reading (A)I Am

social cooling trend and futures talk

Social Cooling

The below is a transcript of my recent Pecha Kucha (20 slides, 20 seconds each) talk on "Social Cooling" - a disturbing phenomenon I think everyone should be aware of. Personal data is said to be the new oil…not just because of the industry’s value, but because of its power. And, like big oil is blamed … Continue reading Social Cooling